Winner Institute Case Study
300%
Increase In Organic Traffic
150%
Increase In Monthly Student Inquiries
100%
Itorix Effect Immediate Boost in Leads
Improving Online Visibility and Search Engine Rankings for Winner Institute
Winner Institute is a leading educational institute based in Pune, India, specializing in competitive exam coaching, professional skill development, and career-oriented training programs. With a wide range of courses and expert faculty, Winner Institute caters to students and professionals seeking success in government exams, corporate careers, and skill certifications.
Despite being a trusted name in education, Winner Institute struggled with limited online visibility. Their website was not ranking for important course-related keywords, resulting in low traffic (70–120 visitors per month) and minimal student inquiries. With growing competition in the coaching and training sector, they needed a strong digital presence to attract more students locally and across India.
The SEO Strategy
Keyword Research and On-Page Optimization
We identified high-traffic and competitive keywords such as:
- Best Coaching Institute in Pune
- Bank Exam Classes in Maharashtra
- Competitive Exam Coaching in India
- Career Development Courses in Pune
- Government Exam Preparation Institute
- Skill Development Institute in Pune
These keywords were strategically added to course pages, blogs, titles, meta descriptions, and headings to maximize visibility.
Content Creation
We created high-quality educational content, including:
- Course-specific landing pages (Bank Exams, SSC, Railway, UPSC, etc.)
- Informative blogs on exam preparation strategies, study tips, and career guidance.
- Student success stories and testimonials to build trust and authority.
This positioned Winner Institute as an expert voice in the education sector.
Local SEO Optimization
Since Winner Institute mainly attracts students from Pune and Maharashtra, we optimized their Google Business Profile, added location-based keywords, and ensured consistency in NAP (Name, Address, Phone Number) across online platforms.
Result Success
After 6 months of implementing our SEO strategy, Winner Institute experienced outstanding growth:
300% increase in organic traffic,
crossing 400+ monthly visitors.
150% rise in student inquiries
resulting in more admissions.
Achieved first-page
Google rankings for 90% of targeted keywords
Improved brand visibility
as a trusted coaching institute in Pune and beyond.